MEME is rewriting the rules of the game in the crypto market. Since Pump.fun set off a craze in the Solana ecosystem, similar platforms have emerged in major public chains. In this competition, the most eye-catching variable finally emerged in the Bitcoin ecosystem.
On December 4, the MEME launch platform BTC.Fun officially launched the first test token PARTY and started the first round of airdrop activities. As the first MEME launch platform in the Bitcoin ecosystem, BTC.Fun relies on the ecological advantages of Merlin Chain to provide users with low gas fees for the issuance and trading of first- and second-layer Runes/BRC 20 tokens. The platform will support users to initiate token minting without permission, thereby increasing the activity of the Bitcoin ecosystem and the application value of native assets.
Merlin Chain is known for its prosperous application ecology and rapidly growing user base. What kind of chemical reaction will the emergence of BTC.Fun bring?
MEME Launch Platform: A “huge pump” for the public chain ecosystem
In the second half of 2023, Pump.Fun was born and redefined the MEME token issuance model. In just a few months, the transaction volume exceeded 5 billion US dollars and the number of active users exceeded 1 million. The one-click coin issuance model continued to create phenomenal MEME projects for the market while also pushing the Solana ecosystem into an explosive period. Pump.Fun has brought Solana a deflationary effect of more than millions of SOLs through its innovative LP Token permanent lock-up mechanism.
Driven by this, major public chains are competing to deploy MEME launch platforms. In the past quarter, we have witnessed how the MEME launch platform has brought huge pumps to various public chain ecosystems. In August 2024, the TRON ecosystems MEME launch platform Sun Pump went online, and the Gas on the TRON chain soared, which brought a significant increase in TRONs on-chain activities in the short term. The proportion of DEX has surged from the previous 3% to 51%, and TRX has also hit a three-year high. DEX Screener launched Moonshot, and BNB chain MEME activities continued. Clanker of the Base ecosystem introduced the concept of AI, and more than 100 projects were issued within 24 hours.
The prosperity and asset empowerment that MEME has brought to the ecosystem is obvious. So far, the MEME launch platform has become a new battlefield for major ecosystems to compete.
Merlin Chain: Leading the MEME wave in Bitcoin
As the earliest and most influential crypto ecosystem, Bitcoin has the largest user base, the deepest financial strength, and the most solid foundation of faith. These characteristics make the Bitcoin ecosystem the best soil for MEME culture. Although similar projects have emerged in public chains such as ETH, SUI, and Base, only Bitcoin, the leader in the crypto world, is expected to become a strong opponent. However, the Bitcoin ecosystem has always lacked a sufficiently concrete platform to promote its MEME narrative and financial effects.
This is why the first Bitcoin-native MEME platform was born on Merlin Chain — the most fertile soil, the most mature ecosystem, and the most powerful driving force for innovation.
Since the launch of the mainnet at the beginning of this year, Merlin Chain has focused on supporting native innovation in the Bitcoin ecosystem and has deployed multiple industry-leading applications in various key tracks (DEX, cross-chain bridges, lending, infrastructure, entertainment, etc.). In addition, Merlin Chains prosperous on-chain activities and excellent liquidity also provide an excellent soil for incubating MEME. Here, innovators can find the most complete supporting infrastructure, the most active user groups, and the most abundant liquidity support.
BTC.Fun: Launching a triple upgrade of the Merlin Chain ecosystem
The launch of BTC.Fun will undoubtedly bring fundamental upgrades in three dimensions to the BTC L2 leader Merlin Chain.
1. Upgrade of MERL token economics
BTC.Fun adopts a permanent lock mechanism. Every time a new token is issued on the platform, a certain percentage of MERL will be locked in the liquidity pool. These locked tokens will never re-enter the market, creating a continuous deflation mechanism. This mechanism not only reduces the supply of tokens on the market, but more importantly, it injects new value capture logic into MERL. Every MEME project issued on the platform will become a boost to the value of MERL.
2. Upgrading of Merlin Chain’s ecological value
The MEME platform has never existed in isolation. It is a catalyst that drives the prosperity of the entire ecosystem. When a large number of users enter the ecosystem to participate in the MEME project, they will not only use the MEME platform, but also explore other applications in the ecosystem. Merlin Chain happens to have the most prosperous application ecosystem on the second layer of Bitcoin, which not only provides solid support for users, but also starts a virtuous cycle for the ecosystem itself. From DEX to cross-chain bridges, from lending agreements to NFT markets, every link will benefit from the increase in user activity.
3. Upgrading the user base
MEME users are the most active and creative group in the crypto world, not only bringing in transaction volume, but also injecting new vitality and innovative thinking into the ecosystem. We have already seen this effect in the Solana ecosystem - the success of Pump.fun has not only brought considerable transaction volume, but more importantly, it has spawned a vibrant and innovative community. And in Bitcoin, the largest cryptocurrency ecosystem, this effect may be even more significant. The Bitcoin ecosystem already has such soil - from last years Ordinals to Sats, this has been proven. Against the backdrop of the current MEME craze, the lack of top MEME projects in the Bitcoin ecosystem is itself a gap to be filled. It is a natural choice for crypto users to play MEME in the Bitcoin ecosystem.
According to official news, BTC.Fun has launched a Telegram applet. Users can search for BTC.Fun in the Telegram search bar to earn points by participating in games, and exchange them for PARTY and other tokens to be issued on BTC.Fun in subsequent activities. Merlin Chain will consolidate its leading position in the BTC L2 track through triple upgrades, and is expected to usher in a new era of secondary explosion of the Bitcoin ecological application layer.
