The crypto market in 2025 is like an endless capital game. Bitcoin fell sharply after breaking through a new high. At the same time, the Meme track broke through with absurd and get-rich-quick narratives: Trumps political concept Meme TRUMP successfully broke out of the circle, the market was violently shaken by the political hype of President Cryptogate and CZs departure, and Pump.fun broke free from the shackles of Raydium and established its own Swap protocol. The Meme market continued to reshape the ecological rules in the chaos.
However, when retail investors are chasing the myth of 100x, the real winners may have already sold out, but the most important thing that cannot be ignored is the hidden god - the exchange. As a hub of traffic and capital, the platform has avoided the contradiction between VC coins and Meme coins and satisfied the trading mentality of retail investors by accurately deploying Meme assets. Next, we will take stock of the ultimate beneficiaries in the secondary market in this collision of abstract culture and capital game.
Meme Market Review: On-chain Carnival and Bubble Dance
2024 is known as the Year of Meme Carnival, with a total market value exceeding $120 billion and a Benchmark index increase of 279.8%, far exceeding Bitcoin and gold. During this year, Solanas price once reached $290 due to the prosperity of memes, but with the market weakness and the trust crisis caused by US political factors and too many celebrities issuing coins, meme traffic has fallen from its high point and market sentiment has gradually stabilized.
Meme Engine Pump.fun Although lowering the threshold allows everyone to participate, 90% of the projects have become one-wave flows and retail investors have become victims of exit liquidity. With the downturn in the market, the fragility of Meme has been exposed in the hype.
Exchange layout: control liquidity, market pricing and front-end strategy
In the context of the fierce development of the MEME market, Meme, as a new traffic focus, time and information gap are the decisive factors. As early as the second half of 2024, in order to break through the growth bottleneck, CEX listed Meme coins as a strategic asset category, and by the end of 24, a differentiated layout had basically been formed.
Among them, LBank leads the industry with 281 Meme coins online (accounting for 34%), far exceeding competitors such as Gate (63) and Bitget (46), confirming CEXs strategic inclination towards the Meme track. Taking the recently popular pre-sale concept Meme PAIN as an example, according to coingecko data, LBanks market share reached 4.78%. Moreover, it was launched earlier than other exchanges such as Gate, MEXC, Bitget, and its preemption rate during normal online time is as high as more than 70%.
The pricing power in the early stage of the market is mainly in the hands of a very small number of traders. For exchanges, taking the lead in layout, seizing liquidity, and optimizing the matching mechanism are the core to ensure competitive advantage. Take LBank as an example. With its intelligent market-making strategy and liquidity depth, its high-quality assets such as GOAT, SHELL, and DUO have achieved a more stable trading experience. Especially in the Meme track, LBank ensures that market prices are close to global market conditions through a powerful liquidity supply mechanism , and effectively reduces the impact of extreme fluctuations, making the trading depth better than that of peers. This not only improves the transaction efficiency of users in Meme transactions, but also reduces the problem of large slippage caused by insufficient liquidity, providing stronger support for market pricing.
This fast, accurate, and stable approach not only breaks the brand monopoly of the top exchanges, but also verifies the possibility of second-tier platforms overtaking by staying close to market sentiment and optimizing user experience. At present, the competition among exchanges has shifted from scale games to timeliness wars, and LBank is redefining industry rules with the attitude of Meme King.
Furthermore, LBank is deeply involved in the issuance and trading of Meme by building a full-cycle ecological service. It not only cooperates with SLERF to compensate damaged users, but also launches the red envelope function to enhance community stickiness, and even guides market narratives through the release of industry reports through LBank Labs. This full-chain layout from issuance to investment research makes LBank an indispensable infrastructure in the Meme economy, firmly occupying the top of the MEME food chain.
Involution pre-market trading becomes a new battlefield
Looking back at history, in March, all exchanges would have gone into a period of internal circulation. Faced with the information gap in the market, the trust crisis of VC coins, and the extreme volatility of Meme coins, CEXs are seizing traffic through differentiated strategies. At present, the pre-market layouts of several major exchanges have their own characteristics:
Bybit is one of the earliest exchanges to deploy pre-market trading, but its pre-market currencies are relatively few and the choices are limited. OKX adopts a more professional pre-market trading model, provides more financial tools, and has greater arbitrage space, so it is more favored by professional traders and quantitative teams. Binance will not officially launch pre-market trading until the end of 2024, and will introduce a daily limit mechanism. However, due to the late launch time, the currency selection is extremely limited, and the overall competitiveness still needs to be observed.
At the same time, we noticed that Meme rookies have not relaxed in pre-market trading. In this pre-market trading arms race, LBank has gradually occupied a place in the market by relying on its three core advantages:
Leading delivery time, seizing market opportunities: LBanks latest pre-market asset RED was launched earlier than Binance, and its delivery time is 30 minutes ahead of other exchanges on average, allowing users to lock in market prices earlier and avoid risks brought by high volatility;
Pre-market asset returns are high, up to 70 times: Data shows that the return on some pre-market transactions can be as high as 70 times, far exceeding the market average. For traders seeking excess returns, LBanks pre-market transactions provide better opportunities;
The industrys first pre-market compensation mechanism: In order to reduce the risk of users participating in pre-market trading, LBank launched a pre-market compensation mechanism, which provides a more friendly trading environment for new users and lowers the psychological threshold for trying new products.
In some ways, pre-market trading is more like a futures product, providing a weather vane and market recognition on the eve of market trading. While providing opportunities, it also brings risks. Users need to conduct a comprehensive assessment before participating and cannot be blind. Although each company has a different layout in pre-market trading, or involves derivatives, data platforms, Meme, VC packaged basic cores, flashing infinite possibilities, in comparison, LBanks pre-market trading is more suitable for gaining more newcomers and more stable trading options in a relatively sluggish and volatile market.
Summarize
Culture is fragile, but also tenacious. When the market returns to rationality, only platforms with speed, depth, and ecological support can continue to benefit. LBank not only grasped this wave through the trident (fast listing, the first Meme depth, and pre-market compensation), but also redefined the value of the exchange - no longer a cold matching machine, but a dual hub of cultural symbols and capital dividends. Its trading keywords not only caught the Meme wave, but also redefined the role of CEX -
No longer just a matchmaker, but a creator of market value
No longer a passive follower, but a rule maker
As Eric He, community angel officer and risk control consultant of LBank said: MEME is the market trend. We choose to stand with our users and achieve wild growth in the bubble. At the same time, pre-market trading has also become an important parameter and psychological balance factor for measuring market trends and value standards.
