Cryptocurrency exchange Bybit shared its 2025 vision during the live event “ Keynote with Ben: Towards the Moon, Facing the Unknown Challenge .” Bybit co-founder and CEO Ben Zhou reviewed Bybit’s extraordinary journey in 2024, emphasizing the company’s commitment to growth, innovation, and its guiding principles of “Listen, Care, Progress.”
Bybit leadership shared insights at the event and highlighted the company’s key milestones, solutions to major challenges, and plans to empower users and advance the cryptocurrency ecosystem.
Transparent and user-centric strategy
Bybit’s 2025 Vision demonstrates the company’s commitment to putting users at the heart of every initiative. In an open and inspiring keynote, Zhou stressed the importance of embracing both achievements and challenges. “To build a better Bybit, we must listen to our users, pay close attention to their needs, and continuously improve. Our 2025 Vision perfectly embodies these values,” he said.
The keynote showcased Bybit’s ambitions for 2024 while being open to discussing room for improvement, highlighting the company’s commitment to maintaining transparency and fostering community trust.
Listening: Stay connected with users
Bybit has always adhered to the core concept of the platform and has always listened to the needs of users. Ben Zhou reiterated in his keynote speech: Our goal is to become an exchange that truly understands users and actively gives back to them through actions. Bybit continues to accelerate its active interaction with the community in a user-centric manner, so as to identify and solve user pain points faster.
In 2024, thanks to the valuable feedback from many users, Bybit Cards services were successfully upgraded and expanded to six new regions, greatly improving the response time of the user support team from 32 hours to 12 hours. At the same time, it provides users with more attractive exchange rates and seamless integration with digital wallets such as Apple Pay and Google Pay.
Care: Turning Challenges into Opportunities
Bybit is committed to turning challenges into growth opportunities, thereby demonstrating its commitment to its users. For example, the NOT token ($NOT) incident last year ultimately affected more than 310,000 platform users, reflecting Bybits inadequacy in handling high-traffic and transaction-volume tokens. Ben Zhou said: We actively listen to our users and have the courage to admit our mistakes, and we learn from them and build a better system. After this incident, Bybit successfully processed the $HMSTR token airdrop last year, delivering tokens to 4.3 million users in a timely manner. At the same time, Bybit also used this to establish an effective traffic prediction model and upgrade the platforms standard operating procedures so that it can properly handle the surge in large-scale transaction volumes in the future.
In addition, Bybit also cooperates with stablecoins such as Circle, Ethena and Tether, and the platform continues to pay attention to user needs. Through such cooperation, Bybit will be able to consolidate its leading position in USDC transactions, with a current market share of 36%, while USDe will take the lead with a market share of 99% in the second half of 2024.
Progress: Driving product and industry development
Bybit is committed to continuous innovation in 2024 and has launched several breakthrough products. The most notable one is the industrys first AI-driven trading assistant TradeGPT, which has attracted more than 5 million users and revolutionized the way traders gain market insights and analysis. Another innovative product, Pre-Market Perpetuals, allows traders to hedge and speculate on tokens before they are officially listed, and this feature has received extremely high engagement on tokens such as $HYPE and $TRUMP.
Bybit’s Puzzle Hunt program cleverly combines educational content with a reward mechanism, and continues to expand Launchpool, simplifying the process of obtaining rewards from promising projects. Through ByVotes 2.0, users have a greater say in project listing decisions, further strengthening Bybit’s community-centric philosophy.
Bybit also launched bbSOL, the world’s first exchange-backed Solana liquidity staking token, reaching $240 million in total locked value (TVL) in just 5 months.
Bybit continues to demonstrate innovation in ecosystem expansion, establishing deep strategic partnerships with leading blockchain platforms such as Solana, TON, and Sui. These partnerships not only open up new opportunities for users, but also highlight Bybit’s firm commitment to driving innovation in blockchain technology.
Ben Zhou noted: “Bybit has achieved record growth, tripling its user base to over 60 million and exceeding $36 billion in average daily trading volume. Our progress reflects the trust our users have in us and our determination to set new standards in the industry.”
Vision and roadmap for 2025
This year, Bybit will uphold the core concept of listening, caring, and progress, strive to optimize trading tools, improve market liquidity, and launch a series of user-centric innovative initiatives to reshape the cryptocurrency ecosystem.
Bybit continues to enrich its product line through diversified strategic partnerships. The cooperation with Ethena has successfully launched the innovative product USDe, and the upcoming financial instruments based on real world assets (RWA), such as treasury bills, will further expand the investment portfolio of Bybit Earn. These products not only demonstrate Bybits determination to seamlessly integrate traditional assets into the cryptocurrency ecosystem, but also greatly enhance the flexibility and reliability of the platform.
With the strategic vision of Bybit on Chain: Your Web3 Portal, Bybit is depicting a future that is deeply integrated with Web3. This new platform will seamlessly integrate on-chain asset management, advanced trading tools and innovative DeFi solutions, and is committed to creating a comprehensive and easy-to-use Web3 ecosystem for users at different levels. Bybit also plans to significantly expand on-chain assets, upgrade wallets and infrastructure, and deepen integration with growing ecosystems such as Atom, Ada, Babylon, Athena, Sei, Monad, Bera, etc.
Ben Zhou said: “Bybit’s 2025 blueprint fully reflects Bybit’s firm commitment to empowering users and promoting the development of the cryptocurrency ecosystem. We will continue to innovate, optimize products, and strive to popularize the cryptocurrency world so that everyone can easily participate in it.”