Story X STR8FIRE: IP RWA platform defines the new IP landscape

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IP Launchpad by STR8FIRE will introduce tokenization of entertainment assets for on-chain investors.

Story X STR8FIRE: IP RWA platform defines the new IP landscape

STR8FIRE , an innovative IP platform that aims to combine fan engagement and blockchain technology, announced its integration with Story, a global IP blockchain. This integration will propel STR8FIRE into a new era of IP tokenization, revolutionizing the way investors and fans interact.

Given the limitations of traditional financing for IP assets and the opportunities of the evolving digital economy, STR8FIRE launched a solution on Story: a transparent and fair marketplace that supports creativity, fans, and financial opportunities.

STR8FIRE is redefining the IP landscape by combining Story’s leading IP tokenization framework with its expertise in full-service IP development and management. Together, the two parties will enable seamless monetization, transparent ownership, and automated revenue distribution for IP owners and investors.

Building on its recent collaboration with iconic hip-hop legend Ol Dirty Bastard, STR8FIRE will continue to add flagship IPs and STR8FIRE originals to its platform, such as THEXII, a collaboration with Nobel Prize winner Gerard t Hooft. STR8FIREs upcoming IP Launchpad aims to democratize access to IP assets by providing decentralized financing solutions for IP owners. The platform will also provide investors with a new path to liquidity, powered by an intuitive secondary trading market for tokenized assets.

“With Story, we’re not just tokenizing assets, we’re transforming IP management and revenue sharing into an automated, transparent, and scalable ecosystem,” said Chris Eisberg, CEO of STR8FIRE . “Imagine owning a stake in your favorite movie or comic book — Story and STR8FFIRE will make it a reality. Together, we’re providing IP owners with decentralized financing options while enabling the community to directly invest in the IP they love. It’s a win-win for all stakeholders.”

Jason Zhao, Story core contributor, co-founder and chief protocol officer of PIP Labs, commented: “We are excited that Story can support projects with well-known IP like STR8FIRE . IP is knowledge gold and a store of value for creativity. Story’s Layer 1 blockchain transforms one of the world’s most valuable asset classes into a programmable asset that anyone can own, trade, and monetize. By building a marketplace for human knowledge and creativity, we are not just tokenizing IP — we are laying the foundation for a new smart economy powered by IP for AI, DeFi, and more.”

The STR8FIRE platform combines community support with investment incentives to unlock the economic potential of IP. Investors can diversify their portfolios with real-world assets backed by tangible value, while IP owners can accelerate monetization through the STR8FIRE industry partner network of streaming platforms, publishers, and production companies.

About Story

Story is a purpose-built Layer 1 blockchain designed to tokenize IP into programmable digital assets. By empowering IP holders to tokenize, protect, share, and monetize their ideas, Story creates a secure foundation for AI-driven innovation and decentralized collaboration. As the engine driving the evolution of IP into a critical asset class, Story bridges the gap between blockchain technology and the smart economy. For more information, visit: https://www.story.foundation/.

About STR8FIRE

STR8FIRE is tokenizing Hollywood-level entertainment IP into real-world assets (RWAs), enabling fans and investors to own, trade, and profit from their favorite movies, comics, games, and more. By connecting IP owners directly with token investors and leveraging connections within the industry, STR8FIRE not only helps IP raise funds, but also maximizes its commercial success. For more information, please visit: http://str8fire.io.

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