Original | Odaily Planet Daily ( @OdailyChina )
Author: Wenser ( @wenser 2010 )
On January 20, Trump will be inaugurated as the US president, and there are reports that the TikTok ban will also take effect this Sunday. As a result, the most amazing cyber migration of the year has begun - countless US TikTok users are rushing to the Xiaohongshu APP, helping it become the number one download on the US AppStore.
During the TikTok refugee wave, Meme coin, which was the most sensitive to the impact, was naturally not absent. The market value of the Meme coin of the same name, which was based on the classic character momo of Xiaohongshu, once exceeded 10 million US dollars, making people exclaim that the huge wealth is not only given to Xiaohongshu, but also to people in the currency circle.
Odaily Planet Daily will introduce the entry of TikTok users into Xiaohongshu and related Meme coins in this article for readers reference. Note: This article is only for sharing news and does not constitute investment advice. Please choose investment targets carefully, DYOR.
When I woke up, TikTok refugees became my netizens?
This morning, many people opened the Xiaohongshu APP and suddenly found that there were suddenly more content from foreign netizens on their timeline.
Most of these foreign netizens call themselves TikTok Refugees, saying that due to the impact of the TikTok ban, they had to switch from the US TikTok to the Xiaohongshu APP which can also be downloaded in the US, and they immediately integrated into this social media platform where the mainstream language is Chinese. Looking closely, they can be divided into the following categories:
Meme is the greatest cultural common denominator: Ele.me also plays with abstraction, and using sacks to pack memes has become a trend
After TikTok users entered Xiaohongshu, limited by the language difference, easy-to-understand memes became their best medium for communicating with Chinese users. There was even a meme in the comment section that seemed to be made by the official of the food delivery platform Ele.me, which can be called a dream linkage.
Ele.me: Have you eaten?
Be honest, hand over Meme and put it in my sack--
The foreigner smiled happily
A loyal cat who is not afraid of difficulties——
Be honest, youve been targeted. Yes, sir.
Ask Me Anything: The first thing foreigners do when they come to Xiaohongshu is to have an AMA
With the entry of more and more TikTok users, Chinese Internet users are increasingly curious about foreigners. In order to better communicate with Chinese netizens on Xiaohongshu, some foreigners directly started an AMA, with an open attitude of Im here, just ask anything.
However, compared to their curiosity about foreigners, some Chinese netizens may be more concerned about their own English reading comprehension papers. Some even directly posted the questions and asked foreigners to help online using their language advantage. Dont say it, this trick really works. Someone actually posted a copy of the answer in the comment area, which looks pretty good. As for the accuracy rate, only the person involved knows.
If someone really posts an answer in the comment section, I don’t know if it’s correct.
Since there are Chinese people asking foreigners English reading questions, there will naturally be the opposite situation - foreigners asking Chinese people math questions.
Im poor at math, you know.
When in Rome, do as the Romans do: Foreigners also understand Chinese idioms
In addition to the well-known cat memes and subject memes, foreigners have also quickly learned a lot of memes in the Chinese context, such as:
Are you here to pull shi?
V me 50——
KFC is expected to surpass McDonalds and achieve greater success
Selfie Stream: Beautiful photos are the best way to attract fans
In addition to playing memes, self-introduction posts have also become warm-up posts for foreign netizens on Xiaohongshu. Many TikTok users in the United States have achieved rapid growth in followers through this, with tens of thousands of followers a day being a piece of cake. Many Chinese beauty bloggers cant help but secretly grit their teeth: It turns out that foreign monks are still good at chanting!
TT refugees, photos leaked online
Yuan Fang, what do you think?
Routine foreigner flow: PDD, help me cut a knife
What’s worse, some people regard foreigners as “new Pinduoduo users” and bluntly say “Don’t download the Pinduoduo APP unless I invite you”, forcing foreigners to shout “Xiaohongshu is too tricky, I want to go back to the United States”.
PDD becomes the biggest winner?
In addition to the hilarious content above, what is more important is that due to the existence of the recommendation algorithm, the more you click on similar content, more similar content will appear on your timeline. If you want to see more, many people have already searched for the tag #tiktokrefugee.
Meme coins are still the fastest trend: momo, yoyo, and Captain Potato have all come out
After the Little Red Book welcomes TikTok refugees incident gradually attracted a lot of attention, Meme coins, which have always been regarded as the news hot spot weathervane, did not disappoint. Not only were they not absent, but several targets worth mentioning quickly appeared. Due to space and time limitations, Odaily Planet Daily only sorted out several representative Meme coins and summarized them as follows:
Momo: The army of momos on Xiaohongshu has become the best symbol
As a character unique to the Xiaohongshu platform, momo has previously sparked widespread discussion among Chinese Internet users. It was originally the default username for WeChat users to log in to the Xiaohongshu APP, and was later regarded by many netizens as the best anonymous invisible character. Since then, a large number of momos have emerged, active in the comment areas of various popular posts on Xiaohongshu. After foreigners flocked to Xiaohongshu, the symbol was also regarded as the best synonym for Meme coin - everyone is momo.
According to GMGN data, the current price of momo token is $0.006, and its market value is $6 million. It once rose to around $12 million.
momo token information
Captain Shu: Xiaohongshus official mascot concept
In addition to momo, Captain Potato, the official mascot of Xiaohongshu, has also become one of the tickers of Meme coin.
According to GMGN data, the current price of $豐豐隊協is around 0.00008 USD, and its market value is around 800,000 USD.
Captain Potato Token Information
REDnote: Xiaohongshu becomes a popular search term on Google in the US
In addition to the platform role perspective, because Xiaohongshus official name Rednote briefly topped the US Google hot list, the meme coin REDnote of the same name also attracted a certain amount of market attention.
According to GMGN data, the current price of REDnote is US$0.00079, and its market value is approximately US$800,000.
Summary: Emotions become the biggest driving force of the Meme coin track
When TikToks US users were forced to seek new social media platforms due to the ban on data security risks, they ruled out Instagram, which had a black history of leaking user privacy, and Platform X (formerly Twitter) controlled by Musk. Hamilton, an internet celebrity with nearly 4 million followers on TikTok, sent a video sarcastically saying, Dont you want the Chinese to have our very sensitive personal information? Then come to Xiaohongshu.
At this moment, emotions have become the best fuel for cyber immigrants and the biggest attention engine in the Meme coin market.
Even though the situation may be a mess after venting emotions, those TikTok refugees won’t care. After all, living in the present is what young people are pursuing nowadays.
